On page optimization

On-Page Optimization is the most importent factor in the search engine optimization.For the Search engine point of few On-page optimization involves modifying HTML keyword frequency in the URL, Title, Headings, Hypertext Links and Body text. It may also involve reducing redundant HTML codes (aka cruft) produced by Web page authoring tools and restructuring the site to produce better linked and focussed page content.

Each web page should target between two and four keywords directly related to the contents. If you feel the need for more keywords then consider splitting your content into separate pages. The Uniform Resource Locator (URL) should contain keywords, separated by hyphens without being too long, around 128 characters is probably a sensible upper limit for the entire URL. The Title tag should contain the keywords with no stop words but arranged to make sense.


There are many factors that contribute to showing up well in search engine results. Some of the most important items are found on the web site themselves and are called “On-Page Optimization.” Some of the areas of concern on websites include:
Page Title
URL
Meta Description
Alt Attributes for Images
Content

Page Titles
Titles are very important to on-page optimization. Title help in the seo pont of view. The titles show up at the top of the browser and are often used by search engines as the title in search engine results. The title is a good place for keywords.

Meta-Description
The meta description shows up in the code of the page. Make sure each page on your site has it’s own unique meta description tag. The meta description is often used to describe the page in the search engine results after listing the page title.


On Page Optimisation should be done before starting seo campaign. And it is good advice to update content regularly on your website and optimised your content each time you update website.
On Page Optimisation process is depended upon nature and business of your website. And it should be defined on that basis only.

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1. Use of Alt-text Efficiently to Images:

This is a small thing that can come in handy with SEO optimization giving no room for missing any chances when the images are not viewed or disabled by the web browsers.
Apart from giving alt-name to the images, using keywords in the file name will increase the SEO optimization, especially when there is an image search.
Use the keyword for Alt text when you add the image in your post so that when a search is made in images.google.com yours get listed first.


2. Keyword Density:

When writing your articles see that you do not overuse the keywords in the name of SEO optimization, that in the end, you will land up with articles having only keywords with no useful information.
This is not SEO optimization and there is no point in gaining higher rankings, if your reader finds that your content is not useful for them.
I would suggest keeping an eye on your keyword density as it should not exceed 3%.


3. Target unique keywords:

When you are trying to gain your article SEO optimized using keywords that are not unique is not valuable, as you need to realize that more specific the keyword is the more targeted search results will be provided in the end by the web crawlers.
So make sure you target in some unique keywords rather than competing with high competitive keywords, be smart.

4. Internal Linking:

Internal linking will involve cross-linking of your own old articles which will do much more good in the context of SEO optimizing and increasing the page views and impressions.
Google also values your internal linking so make sure you add only your targeted keywords as links and not any others, alias anything done too much here will definitely affect your rankings so never over do this.
5. Manual Description for Meta Tags:

Meta tag description is usually found in the head section of the HTML page, which is essential for keyword search and a good SE optimized blog as in the case of permalinks.
The main purpose of meta-tag description is to increase the click-through rate of your blog post from the search engine results.
It is always better to add these Meta Tags though Google claims this is not taken into consideration these days.
6. Write unique and informative articles:

What you need are articles that do not beat around the bush, as this will not allow the reader to engross in to your article.
Be careful, that too many vague articles will only spoil your reputation as a blogger.
This way you will also be avoiding duplicating and copying contents, remember we are here for readers and not for spiders.
There is nothing much more that you can do for search engine OnPage Optimization for your page.